Are you the Next Big Food Entrepreneur in Manila? (Deadline: November 8)

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Over the years, Mercato Centrale has evolved from being just a simple food market, to becoming a haven for budding food entrepreneurs. We’ve been lucky enough to give opportunities to home-based cooks with their own creations or heirloom recipes.

We’ve encountered so many great entrepreneurs with huge dreams and awesome stories!

For example, before Bakmi Nyonya, last year’s winner, became a Mercato fan-favorite, its owners were just serving to friends, family, and Bible study mates! Like many of the other contestants, they started with humble beginnings like this. It was only until the owner’s grandfather, whose dying wish was for her to finally start her food business, passed, that she sent in her application to NBFE without hesitation.

Read More: The Next Big Food Entrepreneurs: The Four Big Winners @MercatoCentrale

Auntie May’s, one of the Midnight Mercato originals, was the owners’ first venture into food – but, many years later, they serve to long lines at Mercato markets!

Finally, Merry Moo ice cream, now a local favorite, started as a hobby inspired by travel and flavors from all over the world. Today, they have their branches all over town and are stocked in even more stores across Manila.

These are just some of the inspiring success stories I’ve been lucky enough to encounter in the last few years, and this is the reason why we hold The Next Big Food Entrepreneur every year. A simple but authentic (and good!) food concept can become the next Pinoy foodie favorite with the following prizes:

P 100,000 in cash
6-Months Rent-Free stay at a Mercato Market
Mentoring sessions with food entrepreneurs RJ Ledesma and Anton Diaz
and many more!

So I’d like to call on all of you to turn YOUR awesome stories into entrepreneurial successes. There’s no idea too small to inspire!

Applications end November 8, so submit yours now!

To join, download the application form here:



Live an Awesome Life,



Disclosure: Our Awesome Planet is a co-founder of Mercato Centrale.  I wrote this article with my biases, opinions, and insights. Read Our Awesome Planet Complete Disclosure Policy here.  

P.S. Favor, please forward this to friends and family who would benefit from this event. Thank you!

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